I AM IDEA's profileDaria Shablienko's profile

Troll Farm — Posters and Identity for TV series




Visual identity / Print
TROLL FARM
Dansu Films is one of the biggest production companies in Lithuania, 
has commissioned us to create a visual identity 
and print design for their upcoming TV-show “Troll Farm”.






BRIEF
«After being wrongly fired, a corporate diva Ana struggles to clear out her name, while slowly embracing the dark side of revenge and becoming the monster she’s fighting», — just imagine how excited we were to start working on a brief that started like this!






LOGO
We wanted a logo to be bold and distinctive, but simple and clear at the same time. After a few iterations we were happy to come up with a playful and flirty but still «trolly» symbol, that is hiding so many web accounts on-line spying on us with its «little eye»







POSTERS
It was a hell of a task to put a whole idea of a TV-series into a single still shot, so we were really excited to know that the client had approved two of our ideas simultaneously! The most vicious task for us was to make it clear — you don’t mess with this girl, and together with an acknowledged Lithuanian photographer Audrius Solominas we succeeded completely. He got great photos that became our prints, and we couldn’t be happier with the result.
Together with a production team we were extremely happy to participate in a photoshoot for our film posters just a few steps away from a film set in a suburb of Vilnius.



MERCH
The font we have chosen for our logo and the eye symbol make it quite easy to brand any media, accompanied with a bright magenta background. Also our troll eyes work great as independent semantic symbols, as two eyes placed next to each other can be used as a substitute for the word "watch" etc.





IAMIDEA
Creative Director – Igor Finashkin
Head of Art
Ganna Iemelianova
Art Director – Viktoriia Kryvynets
Head of Design – Dariia Shabliienko
Designer – Olga Diatlova
Designer – Vitalii Klymenko

DANSU FILMS
Showrunner – Gabija Siurbytė
Director – Ernestas Jankauskas
Creators – Domantė Urmonaitė, Martynas Mendelis, Gabija Siurbytė, Ernestas Jankauskas
Producer's Assistant – Viktorija Rimkutė
Troll Farm — Posters and Identity for TV series
Published:

Project Made For

Troll Farm — Posters and Identity for TV series

Visual identity and print design for Lithuanian TV-show “Troll Farm”

Published: